What is PR?

September 5, 2008 at 9:46 am Leave a comment

I have always been unsure as to what the Public Relations actually include because I have heard the term used in so many different ways and used in a very broad spectrum. I have drawn conclusions from these many definitions and think of public relations as the process of maintaining a positive image or name for a company, brand name, person etc. This is practiced by effectively managing the communication between an organization and the public. It seems a PR representative comes into play in order to help sustain these communication lines and make them as effective as possible. Throughout my time spent in my Principles of PR class, I hope to have a full and clear understanding of what PR is and the career opportunities available.

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What are of PR interests me?

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