Good PR Example: Get Wrapped!

April 15, 2009 at 7:48 pm Leave a comment

One of the newest and most innovative ways to advertise your company, or even your trendy personality, is to get your vehicle or boat “wrapped!”

Nick West started in his college dorm room designing stickers and different graphics for friends. Interested in combining his passion with a career, he started to look into one the newest forms of advertising, wraps.

To put it in Layman’s terms- a car wrap is basically a big sticker, designed with the graphics of your choice, that is heated and stretched to cover the surface of your car. The wraps are weather resistant and can be removed, leaving zero damage to the car’s paint. Most recently, Nick has delved into wrapping boats- and has since wrapped several wake-boarding boats.

ZDecals wrapped this Supra Wakeboarding Boat!

ZDecals wrapped this Supra Wakeboarding Boat!

His company, ZDecals, is most known for wrapping company vehicles, trailers, race cars, RV’s, and boats. However, they also offer partial car wraps (only covering a portion of the vehicle), banners, store front graphics, view thru window vinyl, decals, wall murals, floor graphics, and more. At ZDecals they say, “If you can put a logo on it. We can do it.”

In order to keep up with the growing popularity of wraps, ZDecals has created a website and most recently a Facebook Profile to communicate with potential customers and to “get the word out.” Although fairly new to Facebook, this form of PR has been helpful in reaching potential and current customers. Check it out!


Entry filed under: PR Examples. Tags: , .

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